72% of consumers are more inclined and responsive to an integrated approach to marketing
The number of marketing channels at the disposal of a modern day tech savvy marketer is seemingly unending.
Designing and executive multi and cross channel marketing campaigns is accordingly ever more challenging.
"Don't think you're on the right road just because it's a well-beaten path."
At SriMarks we have taken on the Challenger and are actively involved in cutting and marketing research and campaign development for a number of clients.
According to a report by Mashable, 72% of consumers are more inclined and responsive to an integrated approach to marketing.
In assessing what channels work best together, we could go into quite some details.
To offer and example; Computer / Mobile was the most popular pairing during work hours (9am – 5pm), in a study done my Media Post.
At SriMarks we like to be specific when it comes to making best use of marketing expenditures The social and financial return on marketing investment you make means the world to us.
We employ an effective mix of distributed and direct channels to most marketing campaigns, focusing on a targeted sucesión of strategically combined channels. Its both an art and a science, and we love getting it right.