Influencing Changes In Social Behavior

We cherish the opportunities to put our extensive marketing channels to use in promoting projects that have wider social benefits for individuals and communities. Working across education, integrated health and sustainable travel verticals provides us with in-depth understanding of how to market new ideas and concepts in order to influence social behavior of our target audience.

Our organisation is involved with communities around the world far beyond only marketing activities. This extensive presence and involvement within the LOHAS segment provides us with access to precisely those voices that are listened to allowing our clients not only to get their message heard but implemented as well.

Social causes of our clients can be implemented across a variety of our activities enabling campaigns to take on number of engaging forms. Our experts will address all important elements when creating a successful campaign for you:

Product

Our research will clarify the public perception of the issue you focus on. This will empower you to create a product that speaks to public needs and that offers benefits much greater than the perceived cost of the product whether it is associated with time & effort, or risk of embarrassment.

Policy

In view of long-term success, social marketing campaigns usually need to influence policy makers in order to change the existing policies. We can advise you which organisations or government departments to approach to campaign for a lasting change.

Promotion

We will make sure that all promotional vehicles are in your mix including advertising, PR, promotion, advocates, personal sellers and entertainment opportunities.

Partnerships

We will identify the right organisations to partner with that advocate the same or very similar cause to yours. Our experts will source for you foundations, government grants or donations that will enable help you fund your project.

Contact us to discuss your ideas and plans. We are happy to prepare a free proposal for your campaign.