Effective Multi-Channel Message Management & Interaction Tracking

At SRIMarks we combined two most efficient as well as cost effective marketing models – affiliate marketing and marketing automation management. This allowed us to solve a key marketing issue of most companies – how cost efficiently manage a hundreds and thousands of individual local marketers in online as well as offline environment while maintaining consistency of brand messaging, ensuring high quality creative assets, providing access to marketing tools and tracking the success of every individual marketer or campaign.

 

Enriching Marketing Campaigns
  • We can engage and track new and potential customers in variety of online and offline channels including email, SMS, voice broadcasting or even word-of-mouth.
  • We remove the manual work and deliver timely personal and richer communications with customers
  • We personalise the interactions based on historic data, interests and past behaviour to ensure relevant message get to the right person

 

Employing Cutting Edge Technology
  • Our tracking technology allows us to create history of customer interaction as well as to reward specified action delivered by your marketers
  • Our developers work constantly on adding new channels and communication tools to our list of media that can be tracked
  • We simplify rewards and payments to your marketers

 

Benefiting Social Oriented Companies
  • Our clients from education segment have a much better understanding of the personal and professional goals of each of their students, alumni or donors.
  • Customers of our healthcare clients feel valued and stay loyal. They no longer feel just like a number.
  • Charities and nonprofit organisations no longer suffer from a lack of staff resources or limited budget. They easily and meaningfully communicate with their donors and volunteer staff while at the same time saving a lot of resources.
Coming from the marketing automation point of view, SriMarks delivers full circle campaigns that are much more than a simple media buy. We take our clients messaging and upon delivering a lead or sale we maintain the communication with a new or potential customer in numerous ways personalizing the content and form of a messaging based on customer’s interaction history.